Skip to content

Social Media Content

TOOLS TO GROW YOUR AUDIENCE

Videos that keep your viewers hooked.

Paid social media is one of the best ways to market your business. Too often, ads don’t get good results because their creative stays the same. It has been shown that social media video ads can greatly boost sales and search engines results, while also lowering the cost of advertising.

Social Media Videos | 🎬 Memory Mill Media | Houston Video Productions
IT IS TIME TO TELL YOUR STORY

Propel your social media video strategy.

On social media, you have less than one second to get people’s attention. Are you able to come up with good ads? The goal of our video ads is to quickly tell people about your product or service on social media while stopping them in their tracks.

How can social media videos help my business? 📈

One of the key features of paid social media videos is that it’s one of the best ways for any business to market itself because it is powerful, works well, and can be tracked in any marketing funnel. When it comes to making social media videos work, the creative part is always the hardest.

• Will my ads stop people from looking through their timeline? 

• Is the ad interesting enough to make people look at it?

• Is my ad clear enough about what I have to offer? 

Ads with text, pictures, and graphics aren’t as good because the information in them takes longer for people to understand and process.

On the other hand, eye catching video ads are great at this. These can not only grab your audience’s attention in an instant, but also increase video views, and keep it long enough for you to explain your offer and encourage them to act.

Social media video ads are the most popular type of ad on Facebook and Instagram. This gives your campaigns a clear edge that will not only make them more successful but also save you time and money.

Who is your target audience?

You can target very specific groups of people down your marketing funnel with video ads on social platforms, like women between the ages of 35 and 40 who don’t have kids, watch Grey’s Anatomy, and shop at Chanel. You can also tailor your ad copy to these groups.

We can make social media video ads that speak directly to your target audience, and on any social network.

That is, you can show different video ads to a variety of people at various times, which will make your ads more effective overall, and create content that lowers your costs.

How do I create videos that make this happen?

When you put out effective video ads for your business, there are two main things you need to do: 

1. Correctly setting up and tracking campaigns

2. The video ads that people will watch

If your campaigns aren’t set up right, a film that gets a lot of views won’t help your business. It doesn’t matter if you’re using Facebook, Instagram, Snapchat, or YouTube; all paid social ad tactics need to be set up, run, analyzed, and improved in order to work.

At Memory Mill Media, we only work on the second part of this equation: making the powerful shorter videos that your potential buyers see. ‍

We work closely with your marketing team to come up with a good plan, but it will be up to your marketing team (or an ad agency) to use the assets in your campaigns.

We’ve found this to be the best way to make video ads because it lets us focus on making the videos better and gives your marketing team or agency more control over how the campaign is run.

Because of this, when it comes to video ads, we mostly work with brands that already have either their own marketing team or an ad firm ready to go.

Social Media Videos | 🎬 Memory Mill Media | Houston Video Productions
MAXIMIZE YOUR MARKETING STRATEGY

The best ways to use your social media video.

We want to make sure you can maximize the potential of your actual video. Here are a few further ways that social media videos are impactful.

  • Make more sales on YouTube, Instagram, and Facebook.
  • Get people to visit your website and drive purchasing decisions.
  • Make an announcement about sales, deals, and special discounts. 
  • Get good leads and build an email list.
  • Follow leads as they move through your marketing process.
  • Get your target audience excited about events and deals
  • Retarget website visitors who are already buying from you.
  • Inform others who might buy your product or service.

Create videos that grow conversion rates by 80%.

Studies confirm that incorporating a movie on a website or landing page can increase conversion rates by as much as 80%. This is because videos have the power to grab visitors’ attention and present facts in a way that is more relevant and enjoyable than text-only content.

ON-BUDGET. ON-TIME. ON-MESSAGE

Social Media Video Content Packages

Working with us gives you a partner in business and marketing, in addition to video production. To provide you with the creativity of a large agency at a reasonable cost and lightning-fast turnaround times, we redesigned the ideal video agency to give you the best brand videos.

📍Completely on-site

Our crew travels to your site to capture it all, and edit everything right here in Houston, Texas.

🎯 On-target

Your film easily integrates with the rest of your strategy, from campaign goals to company culture and tone.

⚡️ Quick Delivery

From planning to filming and editing, your final videos will be sent to you right away.

🏷️ Fair Prices

We make powerful video marketing easy for any customer. There are no tricks, secret fees, or surprises.

👍 Key features that fit your social media needs.

  • Multiple social media assets
  • Custom aspect ratio (like Stories, posts, reels, carrousels..)
  • Half-day on-premise filming
  • Professional lighting & audio
  • Full post production
  • Licensed music & graphics
  • Closed captions, text overlays
Social Media Videos | 🎬 Memory Mill Media | Houston Video Productions
Social Media Videos | 🎬 Memory Mill Media | Houston Video Productions
Social Media Videos | 🎬 Memory Mill Media | Houston Video Productions
Social Media Videos | 🎬 Memory Mill Media | Houston Video Productions
Social Media Videos | 🎬 Memory Mill Media | Houston Video Productions

FREQUENTLY ASKED QUESTIONS

Do you need something else? Get in touch with us directly and we’ll get back to you within 24 hours.

Which social networks can you make social videos for?

As an example, we can make social content for different platforms like Facebook, Instagram, Twitter, LinkedIn, YouTube, and TikTok, among others. 

We make sure that your videos are designed for maximum impact and reach across all social platforms by adapting our video formats to each platform’s standards and requirements.

How much video content do I need?

It depends on your goals, content plan, and the people who you want to reach.

To keep your brand identity social media platforms fresh and interesting, we suggest building a library of movies that are both different and consistent. 

We can help you figure out the best number and frequency of videos to get the results you want, whether they are small promotional videos, product videos, educational videos, ongoing video series, or coverage of an event. 

Through close communication, our team will learn about your goals and make suggestions that are specific to your social media marketing strategy.

How can these social media videos help improve my social media strategy?

These videos are very important for improving your social media plan. Your brand’s visibility and interest on social media platforms can be improved by using the films we produce as part of your social media content strategy.

Engaging material will keep your audience’s attention and encourage them to connect and share more. Showing off the story of your brand, showing product features, or sharing customer reviews, our videos are great ways to improve your social media profile.

Additionally, your social media video will be designed to be visually appealing and easy to share, which makes it perfect for spreading the word about your brand and getting new people to follow you on social media platforms. To connect with your audience and build connections that help your business grow, use our short form videos as a central part of your social media strategy. 

What are the different types and applications of social media videos?


Social media videos come in various forms, each tailored to different networks and audience preferences. One popular type is short videos, ideal for platforms like TikTok and Instagram Reels, where brevity and creativity are most important. These engaging videos often leverage trending sounds and quick cuts to captivate the audience’s attention in a matter of seconds. They’re perfect for creating engaging content that encourages shares and interaction.

Another type is storytelling videos, that work very well on platforms like Facebook and YouTube. These videos allow brands to create longer, more narrative-driven content that touches their audience on a deeper level. Whether it’s showcasing behind-the-scenes footage, sharing customer testimonials, or telling the brand’s origin story, storytelling videos create a personal connection with viewers, building loyalty and engagement.

Whatever the type, the key is to understand your audience and create content that speaks to their interests and preferences, for maximum impact when you post on social media.

What is the difference between social media videos and on-site videos?

Social media videos and on-site videos serve distinct purposes in a brand’s marketing strategy. Social media videos are tailored for platforms like Facebook, Instagram, and TikTok, where attention spans are short, and content needs to be immediately eye-catching. They often incorporate vibrant visuals, catchy music, and concise storytelling to engage the audience as they scroll through their feeds. These videos are designed to create quick connections with viewers, driving engagement and shares to reach more people organically.

On the other hand, on-site videos are typically hosted on a brand’s website or landing pages. They delve deeper into the brand’s story and offerings, providing more detailed information to educate and convert visitors. While social media videos aim to capture attention and promote brand awareness, on-site videos focus on building trust and guiding potential customers through the conversion journey. Both types of videos play complementary roles in a brand’s promotional efforts, each optimized for its respective platform and audience.

How to make social media videos?

Creating engaging social media videos is a powerful way to engage your audience and promote your brand. To make social media videos, start by defining your objectives and audience. Then, gather relevant images, videos, or graphics that align with your message. Use a user-friendly editing tool to piece together your content, adding captions or text to enhance engagement. Be sure to keep your videos concise and visually appealing to capture viewers’ attention as they scroll through their feeds. Once your video is published, encourage comments and shares to increase its reach and engagement. At Memory Mill Media we’re experts at creating compelling videos for social media, we can help you effectively showcase your brand and attract more people to your content.

When it comes to social media videos, storytelling is key. Start by identifying the story you want to tell and the emotions you want to evoke in your audience. Then, use a mix of visuals, music, and narration to bring your story to life. Keep your videos short and to the point to cater to the shorter attention spans of social media users. Don’t forget to engage with your audience by responding to comments and messages promptly. By creating captivating videos that speaks to your audience, you can boost engagement and promote your brand effectively.